Tiziano Di Turi

I design for humans.
Not just users.

I’m a freelance designer with over 15 years of experience across advertising, branding and digital product design. That mix taught me how to navigate complexity, collaborate across teams, and turn ambitious ideas into experiences people actually understand.

I believe everything starts with strategy. It gives direction to a business and defines what its brand needs to stand for. Identity makes that strategy recognizable. Experience makes it tangible across every interaction, from communication and physical spaces to products and digital interfaces.

That’s why I don’t see branding and UX as separate disciplines. They’re different expressions of the same idea: turning strategy into a coherent experience for the people a business serves.